Released on = March 20, 2007, 3:58 pm

Press Release Author = Mary French

Industry = Real Estate

Press Release Summary = Williams now uses IDX, Inc.'s primary application, IDX
Broker, to display and completely integrate Multiple Listing Service (MLS) listings
on his personal website.

Press Release Body = EUGENE, ORE. - Eugene based IDX, Inc. today announced the
addition of Sundance Realty's Walter Williams to its suite of real estate clients.
Williams now uses IDX, Inc.'s primary application, IDX Broker, to display and
completely integrate Multiple Listing Service (MLS) listings on his personal
website. This allows him to retain leads generated from direct traffic, rather than
losing out to the listing broker through the use of traditional framed MLS search
tools.

The IDX Broker application provides agents, brokers and other real estate
professionals with the tools needed to create a competitive advantage in a growing
real estate market.

The objective in developing a website with an integrated IDX/MLS data feed is to
generate new leads quickly at a low cost to the client. With automatic email
announcements, custom client home views and advanced admin and integration controls,
Williams's clients now have access to the entire MLS database on his website. This
gives his website an advantage over those that don't integrate the MLS listings with
the IDX search tools and gives his listings free advertising on other real estate
websites that also display the MLS data.

Additional benefits of using IDX Broker include the ability to automatically create
featured listing pages, check the status of new MLS listings and generate automatic
emails 24/7. And as a member of Tennessee's GSMAR MLS, Williams provides his
clients with access to a wider range of listings, giving him an edge over the
competition.

About Walter Williams
As an affiliate broker at Sundance Realty, Walter Williams is a 3rd generation real
estate professional. Walter takes pride in putting forth his best effort and is
known for exhibiting superior character and integrity in his real estate
transactions. In addition to buying and selling homes, Walter specializes in
preparing homes to be sold, decorating rentals to be viewed and building and
refurbishing homes. Walter uses his attention to detail and advanced organizational
skills to help all his clients achieve their real estate goals.

About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based
applications for real estate professionals throughout the U.S. IDX, Inc. offers two
primary applications: IDX Broker and SLM Pro. IDX Broker allows individual real
estate agents and brokers to integrate listings from their Multiple Listing Service
(MLS) seamlessly into their own real estate website. This integrated IDX data feed
allows agents and brokers to generate and manage leads online from all listings in
their respective area of specialty. SLM Pro is a Sponsored Listings Management
marketing program that assists businesses with the complex task of creating and
managing a dynamic online marketing plan. SLM Pro uses a unique approach to online
ad placement that maximizes the overall reach of a user's website, while delivering
relevant and targeted traffic efficiently. For more information about IDX, Inc.
services and products, please visit http://www.idxbroker.com or call (800)421-9668.



Web Site = http://www.idxbroker.com

Contact Details = PO Box 71866
Eugene, OR 97401

Toll Free: (800) 421-9668
Phone: (541) 343-3912
Fax: (541) 343-3915
Web: www.idxbroker.com